Firstly I'd like to introduce The Jam Jar Collective. I started working with Dave Lynch and Stuart Childs on FriiSpray and it sparked so many new ideas that we decided we wanted to do more stuff together. When you create things together you need a collective name, so we became the Jam Jar Collective.

When you've got a name, it turns out you also need business cards, so that people won't forget your name after you've met them. I get really excited about playing with the idea of business cards to make them a bit different and more memorable. I came up with the idea of using real jars of jam. Dave then insisted that we should make our own jam as this would be more personal.

Jam making turned into a bit of an adventure in itself, which I may write about one day. Till then, it's enough to know that so far everyone loves our new business jars.